Garnier Fructis announces Alia Bhatt as its first ever Brand Ambassador in India.

The ‘Hair Affair’ campaign launches the Bollywood actress on digital platforms

Alia Bhatt the face of Garnier Fructis.

 Mumbai, 9^th June, 2014: Garnier Fructis, one of India’s leading hair care brands, has named actor Alia Bhatt as the new face of Garnier Fructis in India. This is the first time that the brand has signed on a brand ambassador in India.

In this exclusive digital launch, Alia reveals that she is the new Garnier Fructis Brand Ambassador through a digital film conceptualized and produced by digital marketing agency FoxyMoron; where she recalls her favourite hair memories and the importance of her hair - http://bit.ly/AliasHairAffair.  

Alia has garnered nationwide praise for her performances in films Highway and 2 States. Her uninhibited acting style has made her one of the most sought after young talent in the Indian film industry.

The buildup to this digital reveal of Alia was through conversations of #10ThingsAboutHer, reaching out to over 5,00,000 fans and followers across the Garnier Fructis Facebook, Twitter and Google+ platforms.

Alia Bhatt the face of Garnier Fructis.

In addition to the video, fans and users have an opportunity to share their ‘Hair Affair’ stories with Garnier Fructis on www.haircareforyou.in; these stories are about favorite memories of their hair and the importance of their hair in their life.

Speaking about her association with the brand, Alia Bhatt said, “My hair is very important to me and I only trust Garnier Fructis which has always been my favorite shampoo. I love it's fruity, long lasting fragrance and the way it leaves my hair feeling nourished and strong. The new Garnier Fructis shampoos & conditioners have been specially developed for Indian Hair. I hope every girl using Garnier Fructis benefits from it the way I have”.

Commenting on Alia's association with the brand, Rupika Raman, General Manager, Garnier said, “We’re very happy to welcome Alia on board as the face of Garnier Fructis. Her personality and energy finds great synergies with Garnier Fructis. No other brand is as synonymous with youth and vitality as Garnier Fructis. Alia brings both these qualities to the table with her talent and individuality.”

Harshil Karia, Co-founder, FoxyMoron, says, “With an exclusive digital launch of a brand ambassador in India, Garnier Fructis has chosen the digital medium as a suitable platform to build an engaging relationship between the consumers/fans and Alia Bhatt. Through the digital film, we aimed to give every fan a sense of belongingness with Alia Bhatt and Garnier Fructis.”

Garnier Fructis on Facebook: https://www.facebook.com/GarnierFructisIndia

Garnier Fructis on Twitter: @FructisIndia

Indulge your skin :The Body Shop releases its Special Edition Uplifting Blueberry Range !

Made from cold-pressed blueberry seed oil, and Community Fair Trade Shea butter and cocoa butter from Ghana, the range is rich in vitamin E and essential fatty acids that nourish and hydrate your skin, while softening, protecting and smoothing it.

The fruity fragrance is the perfect icing on top that will leave your skin smelling like fresh blueberries!
In celebration of the iconic Body Butter range, The Body Shop presents you with the very latest addition –Special Edition Blueberry, a rich, creamy Body Butter jam-packed with uplifting fragrance.

What’s more, the latest Body Butter is accompanied by a whole Blueberry bath and body range. Enjoy an invigorating, blueberry-bursting experience!

Blueberry Body  Butter

Blueberry Body  Butter   Price Rs. 1195 An intensive, creamy all-over body moisturizer with a fruity blueberry fragrance that absorbs easily into the skin, to condition, soften and help prevent dryness.

The latest addition to The Body Shop® Body Butter collection, Special Edition Blueberry, is packed with nature’s finest ingredients. Blueberry Seed Oil is rich in vitamin E and essential fatty acids which provide long-lasting moisturisation and skin nourishment. The Special Edition Blueberry range also contains CFT Shea Butter and Cocoa Butter from Ghana. Shea forms a barrier on the skin, protecting it and locking in moisture, whilst Cocoa softens and smooths the skin.

Blueberry Body Lotion

Blueberry Body Lotion Price Rs. 695 , a light lotion that leaves silky smooth 

Blueberry Body Scrub-Glee

Blueberry Body Scrub-Glee   Price Rs. 1195 , a gentle exfoliating scrub that leaves skin smelling like freshly picked blueberries and looks like real blueberry jam

Blueberry Lip Butter

Blueberry Lip Butter  Price Rs. 350 leaves lips sweetly moisturized and fruity fresh oil from 500 blueberries in each uplifting body butter

Blueberry Shower Gel

Blueberry Shower Gel - Price Rs. 425 This soap-free shower gel envelops skin in an uplifting fruity scent. It contains Community Fair Trade honey from Ethiopia and bouncy blueberry fruit extract.

Blueberry Sponge  a fun bath sponge with a cute blueberry face, exfoliates your skin and instantly puts a smile on your face Introducing New Products...

ABOUT THE BODY SHOP

At The Body Shop, we believe true beauty comes from the heart. For us, beauty is much more than a pretty face. It’s about feeling good and doing good, too.  

We make our products with love and care. We source some of the finest raw ingredients from the four corners of the globe. We harness the skills of artisan farmers and add our expertise to create effective products that are wonderful to use.  

We trade fairly so communities benefit as well as you. We never test on animals, and all our products are 100% vegetarian. We campaign with passion on issues close to our heart, because activism is in our blood.  

We always keep people, animals and the planet in mind. So when you shop with us, you are choosing ‘BEAUTY WITH HEART’.

www.thebodyshop.in






PR [DATA]

DIY Home Made Remedy for bright and glowing skin. Results guaranteed!

Hey everyone! How are you all doing?I firmly believe that beauty lies within but enhancing the outer appear is also crucial to look appealing and to feel good & confident that's when home made remedies come to your help. Natural remedies are safe to use and provide good long term benefits unlike creams and serums that are loaded with tonnes of chemicals and provide short term results! Hence, today I am posting an extraordinarily wonderful face pack made at home with simple and cost-effective ingredients when combined into a mask will target multiple issues.This face pack is so effective that you'll notice difference from the very first use!
This pack will reduce your acne scars and help them disappear after regular use, brighten your skin, make your skin soft and supple, remove dullness and sun tan, cure skin dryness, fight wrinkles and make you 1-2 shade fairer. Results are 100% guaranteed since i have used this face pack and it has done wonders to my skin. After using this home made remedy you'll certainly thank me! Trust me it's that good and effective.
Also read- BEAUTY TIPS- Mask of multani mitti(fuller's earth) and sandalwood powder

Ingredients

1. Gram flour (Besan) 2tbsp
2. Sandalwood powder (Chandan powder) 1tsp
3. Ambi Haldi (This is a particular turmeric for facial skin)1tsp
4. Milk (To make a paste of smooth consistency)

DIY Home Made Remedy for bright and glowing skin. Results guaranteed!

The above quantity of ingredients is enough for the application of the paste on the face and neck(front and back).

Now let me tell you the benefits of all the revealed ingredients-

Gram Flour (Besan)
Besan can be easily found in any departmental store and has some very advantageous and useful properties like,  It's capable of removing tan, makes the skin glow, fights pimples and acne, brighten skin, gets rid of unwanted facial hair and lot more.